Even though Florence Pugh couldn’t attend the London premiere of We Live in Time, it doesn’t mean that Andrew Garfield holding a cutout of her escaped her view. On her Instagram stories, the Don’t Worry Darling actress didn’t hold back her hilarious reaction to seeing herself in cardboard form:

The saying that “all press is good press” perpetuates, even as the media industry and how we consume content rapidly changes. And the person who keeps that phrase near the top of our cultural minds is probably also the publicist for one deranged looking horse that won viral attention over the summer.