The Cleveland Cavaliers fired head coach J.B. Bickerstaff as their first order of business this past offseason, a move that seemed to please Cavaliers players.

"I'm wearing the same SKIMS briefs in the game as I'm wearing when I'm playing Xbox on my couch at home," the Cavaliers player tells Complex.

Kim Kardashian continues to expand her SKIMS brand by bringing in superstar athletes, and her latest addition is Cleveland Cavaliers guard Donovan Mitchell. As the NBA season approaches, Mitchell steps into the spotlight,

Wednesday night marked the first opportunity for Detroit Pistons head coach JB Bickerstaff to coach against his former team after parting ways with the Clevelan

In addition to its ads targeted to the NBA, Skims also launched a campaign at the start of the WNBA season last year featuring Candace Parker, Cameron Brink, Dijonai Carrington, Kelsey Plum and Skylar Diggins-Smith. Skims was created by Kardashian and Grede in 2019 and offers women’s underwear, loungewear and shapewear.