Medical Marketing & Media - News, Features & Insights
In this episode, we dive into the evolving landscape of media strategy, with a special focus on brands with modest- to mid-tier budgets ($5-$50MM). The latest on medical marketing. News, analysis, features, and insights for leaders, marketers, and creatives involved in promoting and commercializing prescription medicines, products, and services.
How do abortion pills work? Answers to frequently asked questions.
Sep 16, 2024 · Mifepristone blocks a hormone called progesterone that is needed for a pregnancy to continue. The FDA-approved regimen is to take 200 milligrams of mifepristone on the first day. Patients are directed to take misoprostol within 24 to 48 hours of the mifepristone. The misoprostol works to expel fetal tissue from the uterus.
MM+M Magazine - MM+M - Medical Marketing and Media
Latest Issue: August/September 2024 The AI personalization dilemma Will AI kill the health influencer? In a point of care state of mind 'Granfluencers' in
7 ways Viagra changed how drugs are marketed - MM+M
Oct 3, 2016 · Without further ado, here are the seven ways that Pfizer’s marketing of Viagra proved transformational — for Pfizer, sure, but also for the business as a whole. 1. It provided the blueprint for medicalizing a supposed lifestyle condition. Ultimately, this is Viagra’s great legacy from a marketing perspective.
More 2024 predictions from leaders of medical marketing agencies
Dec 28, 2023 · To read predictions from MM+M Agency 100 honorees, click here. To read predictions from Boehringer-Ingelheim and Regeneron, click here. To read predictions from data, analytics, branding and health media leaders, click here. A sustained focus on health equity and decreasing disparities in how consumers are accessing needed care, treatment and preventive services will continue to be a top ...
‘Patients deserve better’: A Q&A with Omnicom Health chief Matt …
Jul 5, 2022 · Late last month, Omnicom Health Group named Matt McNally, then the global president of Dentsu Health, as its CEO.McNally, who previously held leadership roles at Outcome Health and Digitas Health, replaced longtime company chief Ed Wise, who retired.. Shortly after starting his new job, McNally spoke with MM+M about priorities, the work honored at Cannes and his broader industry outlook.
Best Places to Work 2023 - mmm-online.com
December 5, 2023. 5:30 am. These 12 companies stand out for their commitments to enriching the professional lives of their employees through effective teamwork, inspiring leadership and career growth opportunities. Small Companies. Midsize Companies.
MM+M unveils 2024 classes of Women of Distinction, Women to …
March 11, 2024. 11:30 am. MM+M today unveiled the 2024 classes of its Women of Distinction and Women to Watch. In its ninth year, the MM+M Women of Distinction and Women to Watch programs are set to celebrate 55 healthcare marketing executives who have significantly impacted their organizations — and the industry writ large — during the ...
MM+M Awards 2022 finalists revealed - MM+M Awards
Jul 13, 2022 · Medical marketing’s biggest night is set for October 6 with a live gala at Cipriani Wall Street that will be streamed online. MM+M Staff. July 13, 2022. 5:00 am. This year’s MM+M Awards will be a hybrid event taking place on October 6, with the in-person element returning to Cipriani Wall Street. For tickets and more information, visit www ...
How biotech companies are standing out during JPM Week
Jan 8, 2024 · San Francisco during the second week of January is neither the time nor place to score deals on meeting space. Nevertheless, each year a host of smaller biotech companies brave the soaring conference room rates at the downtown hotels to host their own mini investor presentations. “It’s definitely still a premium,” reported Myesha Lacy, chief investor relations and communications officer ...